Friday, May 7, 2010

Samsung Introduces Air Conditioners & Air Purifier with Revolutionary Virus Doctor Technology

Technology kills up to 99.9 percent of harmful organisms including SARS and H1N1.

Samsung Electronics Co., Ltd., a market leader and award-winning innovator in consumer electronics, has unveiled its new range of premium air conditioners and an ionizer device in Middle East and North Africa region from April which feature cutting edge Virus Doctor air filtration technology.

Virus Doctor technology has been incorporated in both, an air purifying electronic device of the same name and the Crystal S-Inverter air conditioners. The technology improves indoor air quality, enhancing consumers’ wellbeing and kills more than 99.9% of harmful airborne viruses including SARS and H1N1, to guarantee contamination-free indoor air.

Mr. Sang Suh Roh, President of Samsung Levant said: “We are always keen at Samsung to find technical solutions that provide comfort and leisure to our clients. This new technology is a shift in the air conditions and air filtration technology which was produces to create healthy environment and free of harmful airborne viruses in creative ways that affirms Samsung as a leading global company in the electronics sector.”

“Recent outbreaks of infectious diseases such as Avian Influenza, SARS and H1N1 have brought increasing attention to the health hazards posed by indoor air pollution. Samsung has therefore invested heavily in R&D and leveraged our technological innovation to develop the groundbreaking Virus Doctor technology, which is featured in both these products, to address a growing need for protection against airborne infections,” said Myungsoo Koo, Regional Senior Manager of the Digital Air Solutions, Middle East and North Africa Headquarter, Samsung Electronics.


Samsung’s Virus Doctor technology neutralizes dust mites, moulds and viruses that cause skin irritation and respiratory problems, fungi, high-allergen agents that cause allergies, active oxygen that speeds up the skin-aging process, airborne bacteria and viruses such as influenza, chicken pox and life-threatening viruses including H1N1 and SARS.

“Tests have proven Virus Doctor’s consistent effectiveness in eliminating a wide range of harmful pollutants in different settings. The potential for using Virus Doctor technology is immense, and I envision it being applied in all indoor settings from private automobiles and residences to schools, hospitals and public places,” said Professor Sang-Heui Seo of South Korea’s Chungnam National University.

In addition to featuring Virus Doctor technology, the range of Crystal S-Inverter air conditioners combines elegant design with state-of-the-art features such as Comfort Care, Smart Saver, S-Inverter, Silver-nano, Auto-clean, and the Multi-Step Filter systems. Samsung's Comfort Care ensures complete comfort by adjusting humidity while cooling; it first measures the humidity and temperature of the room, calculates the needed temperature and humidity to reach the ideal comfort index and then adjusts the temperature and humidity automatically providing cool comfort.


For children and adults with allergies, the Virus Doctor device also eliminates common home allergens such as dust mites and micro organisms for a pollutant free indoor environment. It is especially useful in removing allergens which trigger rhinitis and asthma. The device also protects the skin by neutralizing OH radical which causes skin-aging.

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